Centre 404 is a prominent and successful charity that offers friendly, reliable and person centred support to people with learning disabilities, autism and their families. They currently operate across 6 London Boroughs.
Background
Centre 404 was founded in 1951 by carers of children with learning disabilities and continues to work towards building a society where people with learning disabilities are valued and involved. Over the years they has built vital services that have enabled children and adults with a learning disability and their families to have a voice and access to activities and support.
The centre is housed in a great building with beautiful gardens, situated on 404 Camden Road. It is on the border of the Camden Conservation Area so we had to take good care and design the signs so they would fall under the restrictions.
We improved the way-finding signage with emphasis on directing visitors from Camden Road to the new main entrance.
Creating adaptable, modular internal signage for ease of use. Keeping all designs cohesive for a unified family of signs.
The door sign (to the left of the front entrance) was printed on acrylic. Backing painted in RAL 9010 with the logo and writing in RAL 7022 Umbra Grey. The person icon in full colour. We also included braille instructions.
All signs were printed by Rivermeade
External signage
Flying Leaf was commissioned by Tread Studio Architecture and Design to design new way-finding signage for external as well as internal purposes.
Centre 404 underwent a complete refurbishment designed by Zana Dean at Tread. We worked closely with Zana to come up with a bold, highly visible solutions for the external signs whilst still keeping within conservation area restrictions.
Main corner sign seen from Camden Road
The sign is matched with height of internal window for perfect alignment. It was made using 3mm aluminium, vcut and folded in the middle at 90 ̊ to wrap the corner of a building, edges have 15mm vcut and folded returns for a beautiful 3D look . All painted TC266 and screen printed.
Main entrance sign
The sign was manufactured the same way as the corner sign but includes Raster Braille - stainless steel beads permanently fixed into the metal background. RAL 7022 Umbra Grey is used again for the writing and yellow is RAL 1023 Traffic Yellow.
We had the person icon from Centre 404’s original logo printed on vinyl in large for full colour and a row of opaque grey to make the door more visible.
Lift signage
Each floor of the building have way-finding signs outside the lift entrance. These include Braille as well as icons allocated for each zone or room on the allocated floors.
The signs were manufactured using 6mm aluminium enamelled in eggshell Traffic yellow RAL 1023, face silk screen printed white eggshell RAL 9010. Leaving a 3mm yellow border where required. Text RAL 7022 Umbra grey. The signs were over lacquered for durability.
We also created room signs to go on all the office doors. These were manufactured the same way as the lift signs. Iconography was used here to make it more recognisable.
All signs were printed by Rivermeade
